Is Your Website Ready for Google’s Latest Algorithm Change?

My latest post on insights.adfero.com:

Beginning April 21, 2015, Google announced that it is updating its search algorithm to start using mobile-friendliness as part of sites’ search result rankings. This should not come as a surprise to webmasters who’ve witnessed Google’s growing emphasis on mobile compatibility in places such as Google PageSpeed Insights and Google Webmaster Tools, not to mention the overall industry trend towards mobile optimization.